香港电子商务专业课程列表

近日，各大电商巨头的价格战，把电商产业推到了风口浪尖。事实上，近年来电商产业发展迅猛，2012年我国母婴市场逐步由线下迁移到线上，预计市场规模将达600亿。此外，广东省经信委和香港特区政府咨询科技总监办公室联合正在搭建“粤港网上贸易自由行”，预计今年10月底将会推出，届时，内地客户便可在此网上平台上购买香港的奶粉和奢侈品了。

经此几大新闻洗礼，我们应该对国内电商行业的发展潜力与前景有更深的认识，也更有信心。

随着大陆电商市场的`不断壮大，电子商务E-Commerce成为越来越多内地学子追捧的商科专业。香港有关B2B (business to business) & B2C (business to customer)两种电商营运模式的先进营销策略与管理理念，相信能为内地学子进军电商产业助力不少。现在，香港城市大学CityU、香港理工大学PolyU开设了面向内地学生招生的全日制Full-time电子商务授课式硕士课程。其中，城大的E-Commerce偏向招生本科计算机专业的学子，而理工的E-Commerce则愿意招生本科非计机专业，而热爱电商专业的转专业学生。

现将香港城市大学CityU、香港理工大学PolyU两所学校的E-Commerce部分课程列表如下，给各位准备进军香港的内地学子一个参考。

香港城市大学 CityU Master of Science in Electronic Commerce?子商?理?W?士

The required courses are:

Analysis and Design of e-Commerce Systems

Computer Networks and Internets

e-Business System Integration

e-Commerce Project

e-Commerce Business Strategies and Management

Information Security for e-Commerce

Internet Application Development

Introduction to e-Commerce

There is a rich set of elective courses to choose from. Examples are:

e-Commerce Law

Algorithms & Techniques for Web Searching

Data Warehousing & Data Mining

Information Technology Based Organization Transformation

Knowledge Management

Multimedia Technologies & Applications

Supply Chain Management

香港理工大学PolyU Master of Science in E-Commerce 电子商贸理学硕士学位

Core Subjects

E-Commerce Fundamentals & Development

Information Systems & E-Commerce Strategy

B2B & B2C E-Commerce & Management

Services Science Management

Internet Computing & Applications

Web Advertising & Web Publishing

Advanced Internet Computing & Technology

Intelligent Information Systems

Software Testing & Quality Assurance

Internet Information Retrieval

Wireless Computing Systems & Applications

Multimedia Computing Systems & Applications

Biometric Authentication: System & Application

Information Security: Technologies & Systems

Mobile Computing & Data Management

IT Entrepreneurship & Legal Aspects at IT

Entrepreneurship

Legal Aspects of E-Commerce